My logo design is inspired by the Fibonacci ratio, a mathematical sequence that creates visually harmonious proportions, often found in nature, art, and design. The Golden Ratio is widely recognised for its aesthetic balance and is frequently used in design principles to create compositions that feel organic, structured, and naturally appealing. By applying this concept, I aimed to develop a logo that is both mathematically precise and visually engaging.

For the design itself, I chose to incorporate the first two letters of my name and surname, using them as the foundation for both an icon and a typographic visual identity. This dual approach allows for flexibility, whether as a standalone symbol for branding purposes or as part of a full logotype. The integration of initials not only personalises the brand but also makes it versatile for various applications, from digital media to print.

My goal was to create a cohesive and adaptable brand identity, where the logo seamlessly translates across different mediums without losing its uniqueness. By merging mathematical precision with creative typography, my logo represents both structure and fluidity, mirroring my approach to design,where strategy and creativity work hand in hand to produce visually compelling and meaningful work thanks to Fibonacci sequence in constructing the letterforms I was able to use it as source of inspiration.